Smartphone Free Childhood Campaign

by the Smartphone Free Childhood Charity

Momentum has started to grow. Party leaders are speaking out in favour of an Australia-style age limit on social media. And the Children’s Welfare in Schools Bill is back in the House of Commons. This is a real window for change.


Why this matters

Social media platforms are designed to maximise attention, not to support healthy childhood development. The evidence of harm is now clear: rising anxiety, sleep disruption, exposure to inappropriate content, and intense social pressure on children at ever-younger ages.

Families and schools are trying to respond — but they are being asked to hold the line against powerful, algorithm-driven systems.

‍Clear age boundaries would make a big difference. 

Parents are already acting

Across the UK, parents and carers are acting together. Over 167,000 have signed the Smartphone Free Childhood Parent Pact, and more than 400,000 people are now part of local Smartphone Free Childhood communities.

This is a broad, parent-led movement. But MPs don’t feel momentum through headlines alone. They feel it when constituents write. You do not need to have signed the Parent Pact to take part. You don't have to be a parent. Anyone can write.

Why now?

Because conversations and amendments are happening right now.

If MPs don’t hear from the public at this moment, they will underestimate the strength of feeling.

Timing matters.

Email your MP now through our easy to use form: 

https://smartphonefreechildhood.eaction.org.uk/raise-the-age

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